The large shopping market brand known as Trader Joe's Company recently filed a domain dispute with Trader Joe, the cryptocurrency platform. The dispute was solely focused on the use of the domain traderjoexyz.com by the crypto platform, with accusations that the domain was confusingly similar to their grocery brand.
The complaint was ultimately dismissed by the WIPO (World Intellectual Property Organization) due to lacking evidence that the domain choice was done with poor intentions, Trader Joe XYZ's ability to defend that the domain name as advantageous for their product, and insufficient proof that Trader Joe XYZ was targeting the Trader Joe Company's trademark.
Read more about the complaint here if interested: https://www.wipo.int/amc/en/domains/decisions/pdf/2022/d2022-1620.pdf
As well as look at the Trader Joe platform in question: traderjoexyz.com